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Kajabi is a platform built for creators, educators, and entrepreneurs who want to sell digital products like online courses, memberships, and coaching. The platform includes website building, email marketing, course hosting, and payment processing.
But Kajabi isn’t the only option out there for creators and educators. Whether you're looking for more design flexibility or a tool better suited to the way you want to build community and scale your brand, there are Kajabi alternatives that could match your needs.
Top Kajabi alternatives
| Platform | Paid plan starts at (monthly) | Summary |
|---|---|---|
| Squarespace | $16 | A design-focused all-in-one platform for creators selling content and courses, subscriptions, services, and community memberships. |
| Podia | $33 | Platform for selling courses, downloads, and memberships with simple websites. |
| Teachable | $29 | Course creation platform with coaching tools, payment processing, and memberships. |
| Thinkific | $36 | Course platform for entrepreneurs, academies, and company learning. |
| Circle | $89 | Community-focused platform that supports memberships, events, and discussions. |
| LearnWorlds | $29 | Interactive learning platform with assessments and mobile learning tools. |
| WordPress.com | $4 | CMS-based website builder that can support online courses via third-party plugins. |
| Systeme | $14 | Platform with email marketing, course creation, and affiliate management. |
This list includes some commonly cited Kajabi alternatives. Below you’ll find information on important factors that might influence your decision, like design flexibility, community and course-building functionality, and starting monthly prices for annual subscriptions, to help you choose the right fit for your business.
Note: Plans and pricing for each platform can vary by location. For Squarespace, see our pricing page for the most up-to-date details in your location.
1. Squarespace
Pricing starts at: $16 per month
Squarespace is an all-in-one website building and ecommerce platform with robust functionality to support content creators and experts. In addition to its premium web design features, it includes tools for selling digital products and memberships, creating online courses, promoting and booking professional services, and launching subscriptions.
Squarespace vs. Kajabi
Squarespace stands out for its design-first approach and flexible platform, with tools to support every part of a content business. Users can start with professionally designed templates or an AI-powered website builder. From there, creators can sell digital products and online courses, offer memberships, paywall blog and video content, schedule appointments, and manage marketing, all within one platform.
Built-in tools like AI-generated copy, SEO guidance, email marketing, and customizable invoice creation make Squarespace a versatile choice for creators who want control over their branding at an affordable price and without complexity.
See our full Kajabi vs. Squarespace comparison
Key features
Professional templates and custom design options
AI website design, copy, and SEO tools
Sell digital products and book services
Memberships and paywalled content
Client invoicing, proposals, and project management
Email and social media marketing
Integrated appointment scheduling with Acuity Scheduling
24/7 customer support
Squarespace plans
Basic: Includes website design and hosting, free domain, and tools for ecommerce, invoicing and taking payments
Core: Basic plan features plus lower fees, more advanced analytics, custom code, and shipping and tax services
Plus: Core plan features and lower fees on credit card transactions and digital content and memberships sales
Advanced: Plus plan features and the lowest fees on credit card transactions and digital content and memberships sales
2. Podia
Pricing starts at: $33 per month ($39 without promotional pricing)
Podia is a creator-forward platform that allows users to sell digital downloads, online courses, coaching sessions, and memberships. Its interface is beginner-friendly and requires no coding experience.
Podia vs. Kajabi
Like Kajabi, Podia offers course creation, email marketing, and landing pages. Podia has website templates to help users get started. It includes email marketing on its plans, but you’ll need to pay an additional fee if you have more than 100 subscribers. Consider your needs and the size of your community when comparing the two platforms.
Key features
Online course builder
Digital downloads and webinars
Email marketing
3. Teachable
Pricing starts at: $29 per month
Teachable is a platform focused on online course delivery and related products. It supports AI creation tools and includes features for coaching and payment processing.
Teachable vs. Kajabi
Teachable is focused on education products, like online courses, memberships, and digital downloads. Kajabi’s lowest-priced plan offers more features than Teachable’s lowest-priced plan, like email marketing, but is also more expensive. Teachable also doesn’t include a custom website domain in its most affordable plan.
Key features
Course builder and quizzes
Coaching and appointment booking
Tax handling and global payments
4. Thinkific
Pricing starts at: $36 per month
Thinkific is another course-building platform tailored for educators and trainers, including those at larger businesses. It offers control over your curriculum, including lesson structure, scheduled courses, and student access.
Thinkific vs. Kajabi
Thinkific focuses on flexible course delivery and allows you to enroll unlimited students on any plan. You can customize learning experiences, but its lowest-priced plan does limit some features, like custom code and reporting and analytics. Kajabi also limits custom code on its lower-priced plans.
Key features
Drag-and-drop course creation
Communities and memberships
Quizzes and assessments
5. Circle
Pricing starts at: $89 per month
Circle is a community-focused platform that enables creators to build and monetize online communities. It combines forums, online courses, live streams, and memberships in its platform.
Circle vs. Kajabi
Kajabi and Circle both include community-centered tools in their platforms. However, Circle places emphasis on community building, while Kajabi focuses its messaging on building a content career. If engagement, conversation, and networking among members is extremely important to your business, you may consider Circle as an alternative to Kajabi.
Key features
Customizable community spaces
Events and live streams
Member directories and profiles
6. LearnWorlds
Pricing starts at: $29 per month
LearnWorlds is an online learning platform geared toward online course creators, and promises flexible control over educational experience and design. It includes tools for assessments and mobile learning.
LearnWorlds vs. Kajabi
LearnWorlds offers built-in interactive course options and many AI-powered course tools, which may not all be available on Kajabi, depending on your plan. LearnWorlds places heavy emphasis on its learning management and course building capabilities, whereas Kajabi offers support for digital downloads, podcasts, and other digital content in addition to courses.
Key features
Online course creation tools
Interactive videos and transcripts
AI tools
7. WordPress
Pricing starts at: $4 per month, or limited free plan
WordPress.com is a flexible, open-source content management system (CMS) with a website builder. On WordPress websites, you can add support for online courses with third-party plugins.
WordPress vs. Kajabi
WordPress.com is a content publishing system and website builder that can be used to sell online courses, whereas Kajabi offers a landing page builder but focuses more heavily on built-in online course and community engagement tools. WordPress offers a lot of flexibility, but you’ll need plugins to match some of Kajabi’s core built-in functionality.
Key features
Customizable with plugins and themes
Learning management plugins available
Blogging and SEO features
Compare Squarespace and WordPress
8. Systeme
Pricing starts at: $14 per month, or limited free plan
Systeme.io is an all-in-one platform for online businesses. It includes course creation, email marketing, sales funnels, and website building.
Systeme vs. Kajabi
Systeme.io offers similar core features to Kajabi, but Kajabi’s tools may be more advanced, particularly on higher-tier plans. Systeme generally offers lower pricing than Kajabi, so compare feature sets with Kajabi to determine which platform has everything you need to sell digital products and services, or compare with similarly priced platforms.
Key features
Sales funnels and landing pages
Online course and membership tools
Email marketing automation
Compare more brands and website builders
How to choose a Kajabi alternative
The best Kajabi alternative depends on your unique goals. Are you focused on beautiful website design? Need more interactivity in your courses? Building a strong membership community?
When evaluating platforms, consider:
Pricing: Consider free trials, monthly costs, promotional pricing, and transaction fees.
Ease of use: Do you need a platform that works out of the box?
Design control: How much customization do you want?
Marketing tools: Do you need built-in email or marketing funnels?
Community support: Are you building a membership or cohort-based course?
Scalability: Do you want to do more than sell online courses? Do you want the option to organize events or book work with clients?
If you’re looking for an intuitive platform with polished design, powerful ecommerce features, and tools to grow your brand, Squarespace is a strong choice. It’s designed to ensure your website looks professional and trustworthy, and has features for every stage of your content journey, from course creation and management to email marketing, memberships, and client and event bookings.